Wednesday, August 25, 2010

The Gameloft Business Model Controversy

Gameloft, knockoff king, and creator of some of the best games for the iPhone and Android has decided to sell it's Android games (except Asphalt 5 for some reason) directly through it's website because of how easy it is to bootleg Android apps. I don't blame them as they are a business and out to make money. My major gripe with them is that if you have to do a system reset, want to install a new ROM, or switch phones, you can not re-download the games after six months. I bought Dungeon Hunter (Diablo clone) and will not be able to play it on my next phone unless I want to pay for it again(it's replay value is low though). Even before six months, you have to contact customer service to get a new download link, which is not difficult, but a bit of a pain. Many customer have also had problems downloading the games after paying for them.

Recently Gameloft has decided to offer demos of it's games free. For example, you get two holes of Let's Golf (Hot shots Golf Clone), and a short level of Nova (Halo Clone). It is certainly nice to be able to try out the games first. Personally, I think this is great and Gameloft is trying to find a compromise with its customers. Not content to get FREE demos commenters at Phandroid still have to complain. Hopefully, after the new Android market copy protection is up and running we will see Gameloft games in the market and this issue will be moot.

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